Press room
News and material for anyone writing about Smappo
Here you'll find our press releases, the key facts, and the logo and photos you're free to use in your articles. For interviews and questions, get in touch: we're happy to help.
Press releases
Smappo at a glance
- What it is
- The platform for creating an event page, selling tickets and managing registrations, payments and check-in, all in one place.
- Who it's for
- People who organise courses and workshops, dinners and experiences, clubs and communities, corporate and networking events, festivals and outdoor events.
- What's new
- The Ambassador programme: people who love an event promote it with a personal code, buyers save, and the Ambassador is rewarded for every ticket sold.
- What it costs
- Free events cost nothing. For paid events there's a fee only on tickets sold: no subscription.
- The story
- A new platform, born in 2026 and taking the name of a project from fifteen years ago.
- Where
- Across Europe, with a website in 9 languages.
The founder
Fifteen years ago Roberto created the first Smappo, a platform that for six years served people organising courses, dinners, parties and events of every kind. After a break to focus on other personal projects, in 2026 he took that name up again for a new project, built from scratch.
“The first Smappo taught me that it's people who fill events. The new Smappo grows out of that experience: it's designed for a broader, international audience, it's packed with new features for organisers and, above all, it introduces the Ambassador programme.”
Downloads
The logo and photos may be used freely in articles about Smappo. The photos come from Unsplash: crediting the photographer is appreciated.
Event photos
Photo: Vitaly Gariev / UnsplashDownload JPG
Photo: Taylor Heery / UnsplashDownload JPG
Photo: Olena Kholina / UnsplashDownload JPG
Photo: Harry Grout / UnsplashDownload JPG
Colours and fonts
- Ink
#151713 - Paper
#F8F8F4 - Lime
#D5EF55 - Coral
#FF654F - Forest green
#234D3C
Space Grotesk for headlines, DM Sans for text. The coral dot after the name, “smappo.”, is the brand's signature.
Press contact
For interviews, information and high-resolution material, write to press@smappo.com
A gift for your readers
Anyone creating their first Smappo account can request a gift code that waives Smappo's fees on their first paid event, up to €25. The code arrives straight away by email and is valid for 60 days.
Go to the gift code page
