Press room

News and material for anyone writing about Smappo

Here you'll find our press releases, the key facts, and the logo and photos you're free to use in your articles. For interviews and questions, write to us: we're happy to help.

Read the releasepress@smappo.com

Press releases

Smappo at a glance

What it is
The platform to create an event page, sell tickets and manage registrations, payments and entry, all in one place.
Who it's for
People who organise courses and workshops, dinners and experiences, associations and communities, corporate and networking events, festivals and outdoor events.
What's new
The Ambassador programme: people who love an event promote it with a personal code, buyers save, and the Ambassador is rewarded for every ticket sold.
What it costs
Free events cost nothing. For paid events there's a fee only on tickets sold: no subscription.
The story
Born fifteen years ago, back online in 2026 with a platform rebuilt from scratch.
Where
Across Europe, with the website in 9 languages.

The founder

Roberto founded Smappo fifteen years ago and spent six years growing it alongside people organising courses, dinners, parties and events of every kind. After a break to focus on other personal projects, in 2026 he brought it back online, rebuilt from scratch.

“The first version of Smappo taught me that events fill up thanks to people. The new Smappo grows out of that experience: it's designed for a broader, international audience, it's full of new features for organisers and, above all, it brings the Ambassador programme.”
Roberto, founder of Smappo

Downloads

The logo and photos may be used freely in articles about Smappo. The photos come from Unsplash: crediting the photographer is appreciated.

Logo

Event photos

Colours and fonts

  • Ink#151713
  • Paper#F8F8F4
  • Lime#D5EF55
  • Coral#FF654F
  • Forest green#234D3C

Space Grotesk for headlines, DM Sans for text. The coral dot after the name, “smappo.”, is the brand's signature.

Download the full kit (ZIP)

Press contact

For interviews, information and high-resolution material, write to press@smappo.com

A gift for your readers

Anyone creating their first Smappo account can request a gift code that waives Smappo's fees on their first paid event, up to €25. The code arrives straight away by email and is valid for 60 days.

The gift code page